I've always loved the store team as a reader of a real comic book where you can discuss real recommendations and titles that you may not have read on Amazon yet. I've encountered Edward Greenberg, the owner of all three locations, several times over the years, so I contacted them to see how they're doing. “Our business is comics. It's a periodical, which means it depends on customer visits,” Greenberg replied. As soon as an order was placed in Los Angeles, all three stores were closed and Los Angeles County went down. "Many of our customers subscribe to comics through the store and receive them weekly or monthly.
We are a business that makes many small ghost mannequin effect service transactions, which means we rely on weekly customer visits throughout the week," he continued. rice field. advertisement Continue reading below However, the Collector's Paradise, which opened its first location in 1994 and has survived multiple recessions, was not ready to go quietly. The store uses email and social media to warn the customer base that it will start mailing customer "pull lists" and also offers "personal shopping" for those who are stuck at home. Started (I know I added some trade paperbacks to help me ride). Later, to insult the injury, the comic shop was informed that regular shipments of new titles would be exhausted in April. Greenberg has worked with the team to come up with new ways to maintain revenue at a level where employees can continue to pay as well as rent.
They invented "CURATED," a curated collection of DC, Marvel, or "Indie" comics and graphic novels. This is what customers can subscribe to for 1, 3, and 6 months of transactions. The store has also increased advertising spend on social media and other platforms, started creating more content, and expanded eBay's list. advertisement Continue reading below "CURATED was a big winner for us," Greenberg told me. "This will definitely be a long-term product that goes far beyond this crisis." In Hollywood, one of my favorite record shops, the Record Parlor, has begun transforming the COVID-19. Shortly after the shutdown, I started receiving emails and targeted ads on Facebook, letting me know they were still alive and ready to develop my vinyl habits.